Conquering X: Santiago's Strategic Approach — Key Highlights
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Comprehensive Findings & Archive
We consider the question of how to establish a set of buckets that aligns the r&d portfolio with the business strategy.
We carried out a case based research, and investigate seven companies in order to propose a framework to assist decision makers in designing this set of buckets.
We consider the question of how to establish a set of buckets that aligns the r&d portfolio with the business strategy.
As the purpose of constructing the strategy star is to discover a strategy that will allow both x and y conditions to exist concurrently, the following steps are then used to accomplish this:
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